It’s hard to drive down any highway today without seeing a Kenworth truck. Which is no surprise since Kenworth makes some of the world's best trucks.
Arscentia understood the quality and rich history of Kenworth and PACCAR brands. We created a corporate showroom environment inside the manufacturing plant to showcase Kenworth’s history and product line while bringing the energy of these great trucks into a dynamic meeting place used by dealers and executives from all over the world.
“Our company gave Arscentia two weeks to create a branded environment that spoke directly to our 90-year heritage of building premium quality trucks. The looming deadline was a high profile company event involving our corporate senior management. Even with multiple design revisions and often under ambiguous direction, and working around building contractor timelines, Arscentia delivered an exhibit area, reflective of our quality products, on time and budget and everyone who visits our factory has been delighted with the result.”
Randy Peart | Director of Marketing Communications, Kenworth Truck Company
Strategy, Space planning, Design, Fabrication, Installation