LeMay—America’s Car Museum

Ferrari in America Exhibit


Power, Speed and Pure Driving Adrenaline.

As part of an ongoing strategic design relationship, Arscentia was named the official agency in charge of all exhibitory at the newly opened, 165,000 square-foot LeMay—America’s Care Museum located in Tacoma, Washington.

“Our job was to tell the story, and create a multi-layered experience of the automobile as a quintessential artifact of American life—in the most exquisite way possible.”

Lee Ater | Arscentia Principal and Creative Director

Strategy, Research, Content development, Design, Print & fabrication, Installation